Instagram Marketing Secrets : Great Ideas from the Experts
Instagram Marketing Secrets: Great Ideas from the Experts
“A good way to find out what your customers like is by checking out what your competition is posting, or what kind of imagery is used in the websites or blogs that are popular in your industry. There are types of images that work well with most industries, though posters with inspirational or humorous quotes, quality food photography, or scenic images are safe bets in general.”
~ Nathan Chan, Foundr (Foundr blog post)
“Design an informative bio. Along with an eye-catching avatar, your profile should tell people what your business is all about. Use industry keywords that help strangers easily figure out what it is that you offer.”
~ Sue B. Zimmerman (2017 Instagram Strategy Guide)
“The link inside your bio is the only spot you can use to actively drive a prospect into your sales funnel. This link should be used wisely and never simply as a link to your homepage. To use this networking platform as a lead generation tool, you need to offer your prospects something of value. The goal with your Instagram link is to provide something so valuable that the prospect would pay for it if it wasn’t free.”
~ Kim Walsh Phillips (Book: Ultimate Guide to Instagram for Business)
“You’ll always do better with authentic content. Quick snapshots—even with crappy lighting—are better than professional photos. This is why UGC works so well.”
~ Jim Belosic, ShortStack (Interview)
~ Nathan Chan, Foundr (Foundr blog post)
“Design an informative bio. Along with an eye-catching avatar, your profile should tell people what your business is all about. Use industry keywords that help strangers easily figure out what it is that you offer.”
~ Sue B. Zimmerman (2017 Instagram Strategy Guide)
“The link inside your bio is the only spot you can use to actively drive a prospect into your sales funnel. This link should be used wisely and never simply as a link to your homepage. To use this networking platform as a lead generation tool, you need to offer your prospects something of value. The goal with your Instagram link is to provide something so valuable that the prospect would pay for it if it wasn’t free.”
~ Kim Walsh Phillips (Book: Ultimate Guide to Instagram for Business)
“You’ll always do better with authentic content. Quick snapshots—even with crappy lighting—are better than professional photos. This is why UGC works so well.”
~ Jim Belosic, ShortStack (Interview)
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